DO YOU HAVE A MARKETING PLAN? Unless you have a marketing team in the business with sole responsibility of looking after all your promotional work (and even sometimes then it’s not as strong as it should be) we are ALL guilty of putting marketing plans on the back...
TIME TO INVEST IN TAKING YOUR RETAIL BUSINESS ONLINE Last year was hard Let’s face it, 2020 was no fun. We had Brexit, we had social distancing, we had furlough (did anyone know what that meant before March?). We had lockdowns and above all, we faced a huge...
Social media is often an under-appreciated and undervalued marketing practice. Business owners generally understand the need for having a social media presence but can fail to recognise just how beneficial it can be to their conversion rates. Social media marketing is...
A battle steeped in search folklore. A fascination with those especially new to the game. This contest has attracted much attention from fans of the digital marketing game over the years. In particular, businesses looking to grow their web visitors through more...
Last month, we looked at the role branding plays in marketing, we also discussed ways for you to grow your business through an increased share of voice. In this article, we will identify how your brand can grow and evolve with your business, why a company might...
As graphic designers, we often help to turn the vision a business owner has for their business into a reality. That may be creating a logo or their whole brand identity. Graphic designers play an essential role in setting a new business up for success. This article...
