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WHAT WE’VE BEEN TALKING ABOUT

 

GOAL GETTING

GOAL GETTING

GOAL SETTING & GETTING GUIDEBOOK approx 12 minute read Don’t lose sight of your goals Joanne always had a passion for writing, ever since she was a little girl. She spent her free time scribbling down stories and imagining new worlds. When she was around 5 or 6...

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YOU ARE WHAT YOU REPEAT

YOU ARE WHAT YOU REPEAT

YOU ARE WHAT YOU REPEAT approx 12 minute read It started with an email It started with an email from a travel operator. The type of travel agent which books your travel for you. That takes care of everything. The email had a great subject line and began with a...

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Competition Winner Announced!

Competition Winner Announced!

Press Release: October 2022 Local business wins £500 marketing voucher! A local estate agents based in Newark have won a marketing voucher worth £500 courtesy of Long Bennington-based Nettl of Newark & Grantham! The competition was held throughout September and...

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CYBER SOCIAL

CYBER SOCIAL

CYBER SEASON SOCIAL MEDIA MARKETING   It’s coming The cyber holiday shopping season has become an undeniable part of our commerce calendar. Black Friday, Cyber Monday, and beyond. Whether a tech giant or a budding boutique business, customers expect a deal. And...

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Getting started on your 2023 marketing plan

Getting started on your 2023 marketing plan

With the leaves just falling from the trees, you might think you have all the time in the world to plan your marketing for 2023. But we’re here to tell you there’s no time like the present and why planning now could put you ahead of your competitors and boost your...

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GOOGLE HELPFUL CONTENT UPDATE

GOOGLE HELPFUL CONTENT UPDATE

What’s the fuss about? Google recently performed another core update. This means they changed the way they calculate where your website will appear in their search rankings. If at all. Now, Google makes changes all the time. (in one year as many as 9 per day on...

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Top Tips for Marketing Your Property/Interiors Business

Top Tips for Marketing Your Property/Interiors Business

As a business within the property/interiors sector, we know that there is a lot of emphasis on quality so making sure that this is at the forefront of your marketing is vital. We have worked with many amazing businesses within this sector in the past, creating...

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STEP UP YOUR LOCAL SEARCH

STEP UP YOUR LOCAL SEARCH

approx 9 minute read What is local SEO? Local SEO is just like regular-fit SEO but with a focus on a local geographical area. Often your local area. Although you could be searching for results in another town or country, of course. So for example, “Bouncy Castle Hire...

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TERRIFIC TRAFFIC

TERRIFIC TRAFFIC

7 PROVEN WAYS TO DRIVE WEB TRAFFIC TO YOUR WEBSITE You’d be forgiven for thinking that selling online is a completely different kettle of fish. The truth is, although it may be a different type of kettle, the fish have very similar tendencies. Our attention span may...

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WHAT ARE DYNAMIC SEARCH ADS?

WHAT ARE DYNAMIC SEARCH ADS?

APPEAR FOR MORE SEARCHES WITH DYNAMIC SEARCH ADS approx 5 minute read Have you ever searched for something online? No, not love. A product. Maybe quite a specific product. Maybe you’ve been shocked at how a detailed model description shows up in the ad headline. At...

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MICROSITES – WHAT ARE THEY AND SHOULD MY BUSINESS HAVE ONE?

MICROSITES – WHAT ARE THEY AND SHOULD MY BUSINESS HAVE ONE?

Everyone is very familiar with websites nowadays. If you are a business owner, a website is a must, and keeping it up to date is vital. A term that you may not have heard of before is ‘microsites’.   What are they? In short, a microsite is a branded content site...

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WHICH SOCIAL MEDIA CHANNELS SHOULD I USE FOR MY BUSINESS?

WHICH SOCIAL MEDIA CHANNELS SHOULD I USE FOR MY BUSINESS?

In today’s digital age, if you are a business that neglects the use of social media marketing, you are missing out on key digital channels for customer engagement. We all know the benefits that social media brings to businesses, from more website traffic to an...

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SWELL TIME

SWELL TIME

TIME IS PRECIOUS approx 8 minute read Congratulations! Your website placed ‘runner-up’ in a relevance contest. Oh, you didn’t notice? Don’t worry. Contests like these happen billions of times every day, behind the scenes. And no one pays attention, really. Apart from...

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PIMP UP YOUR PRODUCT REVIEWS

PIMP UP YOUR PRODUCT REVIEWS

Do you use product reviews to increase rankings and attract visitors? Here is our pick of perfect pointers for optimising your product review pages. Let’s get started. Dive straight in for all the background or hop straight to the bit that floats your boat. Learn...

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WHAT CAN ADVENT CALENDARS TEACH US ABOUT CUSTOMER RETENTION?

WHAT CAN ADVENT CALENDARS TEACH US ABOUT CUSTOMER RETENTION?

But first, a brief history. “Never mind the history. I’m not intrigued to learn about the psychology behind advent calendars. Just take me to the customer-retention tips!“ Still here? Great choice, we appreciate ya. Let’s dive in. What does Advent mean anyway? Despite...

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CYBER WKND ’21

CYBER WKND ’21

Cyber weekend is on the horizon! That’s basically Black Friday through to Cyber Monday with the odd extended sales period on either side. With many businesses expecting their largest chunk of orders during this adopted ‘holiday’ period, it’s arguably the biggest sales...

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5 STEPS TO SUCCESSFUL EXHIBITION PLANNING

5 STEPS TO SUCCESSFUL EXHIBITION PLANNING

Pique their Interest: Pre-show direct mail & Introductions Capture Attention: Expo Display Stands & Branded Clothing Engage a Crowd: Scratch cards, Promo & Freebies Collect Data: Request a Free Audit, Claim a Discount, Enter a Competition Follow...

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THE ULTIMATE GUIDE TO SALES OUTREACH PLANNING FOR SMBS

THE ULTIMATE GUIDE TO SALES OUTREACH PLANNING FOR SMBS

If you’re a small business owner or looking to improve your approach to sales and marketing, this guide will help you formulate and improve your customer outreach strategy. What we’ll cover: The importance of customer outreach to small businesses Reasons why strategy...

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GET NOTICED WITH OUTDOOR MARKETING

GET NOTICED WITH OUTDOOR MARKETING

Get Noticed with Outdoor Marketing When indoor isn’t an option, outdoor ALWAYS is. Regardless of what industry you are in, it is increasingly important to market your outdoor space just as you would your indoor areas. Signage and outdoor branding are two critical...

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SEARCH INTENT

SEARCH INTENT

“Are you looking for anything in particular?” That quintessential high-street highball should be the question on your lips when thinking about your website visitor. Why? Because it’s a direct route to uncovering SEARCH INTENT. As a business owner or marketer, you...

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GETTING STARTED WITH YOUR NEW WEBSITE

GETTING STARTED WITH YOUR NEW WEBSITE

Do I need a Website for my Business? Short answer? Yes, your business needs a website. Whether you have just launched a new business or you have been around the business block, a website offers so many opportunities to you. Creating a website will open your business...

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POGO STICKING

POGO STICKING

Let’s assume that you’re here because you’d like to optimise your website for best results. Optimising your website to avoid Pogo Sticking is important because it helps you serve your customers. By aligning your website content with user intent, you increase the...

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DOES MY BUSINESS NEED BRAND GUIDELINES?

DOES MY BUSINESS NEED BRAND GUIDELINES?

What are Brand Guidelines? So you have Brand Guidelines, Brand Identity Documents, Corporate Identities and Style Guides… Each is the name of a document that’s largely similar to the other. They are manuals to using a business’ brand in the intended way. Branding...

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